For decades, the best known soft drink in Finland has been Hartwall Jaffa. Its first marketing poster was sketched by Erik Bruun in 1959. Finns drink Jaffa after sauna on the porch, in children’s parties, and to recover from stomach flu. Hartwall continues to use Bruun’s illustrations in its marketing.
For decades, the best known soft drink in Finland has been Hartwall Jaffa. Its first marketing poster was sketched by Erik Bruun in 1959. Finns drink Jaffa after sauna on the porch, in children’s parties, and to recover from stomach flu. Hartwall continues to use Bruun’s illustrations in its marketing.
